We make good ideas happen.

The end-to-end digital platform to capture, prioritise and action improvement ideas from employees, suppliers and citizens.

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Trusted by innovation leaders including
NHSSouth Wales PoliceNatWestLife Sciences HubIntellectual Property Office

The digital platform that makes innovation management better, faster and easier.

Simply Do empowers organisations to deliver challenge-led improvement and innovation. This is an end-to-end solution supporting the innovation lifecycle from the first challenge right through to solution implementation and delivery.

Employee-Driven Innovation

Enable the people who know your organisation the best to provide solutions to your organisation's challenges

Supplier-Driven Innovation

Diversify your supply chain for a unique perspective. Engage specialist potential suppliers such as startups and SMEs

Academic-Driven Innovation

Access the brightest minds from universities and colleges to drive innovation and improvement


"Simply Do is something different. It has all the tools you need to get your ideas up and running."

Cheryl GourlayNational Enterprise ManagerNatWest
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Public Sector

"Simply Do has quickly become a go to platform to crowdsource ideas and drive conversation around innovation."

Craig ReynoldsQuality Improvement AdvisorYorkshire Ambulance Service NHS Trust
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"Simply Do provides a seamless way to get ideas out, enabling my team to go through those ideas in a logical manner."

Matthew TaylorDirector of InnovationCardiff Metropolitan University
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Give your organisation an Innovation Health Check

Our free PDF guide will help you get a snapshot of the current innovation health of your organisation. Using our simple 4 Ps Innovation Framework, you will be able to identify areas for improvement.

Ready to make innovation simply work for your organisation?

Access new ideas. Solve strategic challenges. Stay ahead.